Did you know that you can use content curation tools to build backlinks?
SEO’s give a lot of importance to to these tools, as they have the power of both magnifying your reach and also building deep links as other subscribe to your paper.
Bloggers need to give more importance to these tools to improve our reach, traffic and even start working on our backlink strategy using content curating tools.
According to Google its still important to build backlinks, this only goes to show that you need to have an effective backlink strategy in place to rank better and improve Google PageRank.
Table of Content
What is Content Curation?
The simplest explanation I can give is content curation is the process of sorting through the vast amounts of great content on the web and presenting it in a meaningful and organized way around a specific theme.
Sometimes referred to as Digital Curation
Digital curation is the selection, preservation, maintenance, collection and archiving of digital assets. Digital curation establishes, maintains and adds value to repositories of digital data for present and future use.
Top 4 Content Curating Tools
Content curating can be a great source of traffic, money, and even new customers. it all depends on the tools that you use to curate content. Focusing on the top 4 content curation tools will help you get your content far and give you better exposure.
Why, because most people would use these tools. The tools listed below are all free and some of them even have a premium version.
A niche publishing platform that allows you to curate content from all over the web allowing you to easily market your content. Its also serves as a monitoring tool to listen in on influencers and competitors.
This content curating tool is quite similar to paper.li, it allows you to share ideas that matter to you on beautiful topic pages. It allows you to cut through the noise on Social Media and focus on what is really important to you.
Springpad is yet another content curating tool that allows you to curate and create small notebooks that is a collection of information pertaining to a particular niche. The app is highly response and can be vied from all mobile platforms as well.
Instapaper syncs the articles and videos to all your devices – iPhone, iPad, Android, or Kindle. Instapaper brings bookmarks to the future. One of my new favorite tools of 2015.
Curate & Multiply Backinks
As part of your content curating strategy, its advisable to incorporate a back linking technique as well. Its not just about getting new readers and customers. But these tools also help you to improve your Google search rankings.
Its important that you follow relevant and papers that of interest to you. While your at it, try and focusing on building a network of papers that others can follow as well. Share the papers you follow and your own. This will build traffic and also attract new readers of your papers.
Request to be Added Into a Paper
Once your able to network and connect with other content curators, its important that you ask for your content tot be included into their papers.
You can always reciprocate to appreciate their support. The more inclusions the greater and higher the backlinks to your blog or website.
Benefits of Content Curating Networks
There are three main benefit that you can receive from content curating networks like Paper.li, Scoop.it, the most important being the backlinks.
With the competition of the web and ranking on Google becoming harder, its more and more important that we focus on as many networks and strategies to improve our overall marketing efforts.
Traffic is key and vital if you want your blog to last. its important that you tap every source for new visitors and content curating and content marketing is one of the most important strategies that you should apply to your marketing campaign.
Content curating tools are bound to generate a decent amount of traffic if your able to create a paper that people want to subscribe to, follow up and check out updates.
The higher the subscription the higher the traffic you will generate.Also having other papers include your content will generate a whole lot of readers as the subscriptions multiply.
By getting more and more content curated on these networks and getting other to also link to your content will build you quality backlinks.
These backlinks would be niche focused and highly reliable backlinks. So far Google has not made any updates to devalue these backlinks. Its best to make use of it while the benefits available to us.
Reach And Readership
These networks get your blog in front of thousands of readers world wide. There are thousands of readers who are not content creators but content curators.
They simple provide an opportunity for people to stay updated with information from around the web. The success of your paper entirely depends on what you have in your paper so make your paper worth subscription.
Do you have content curating as part of your content marketing strategy? Share your ideas in the comments.