What is a blog?
A blog (a truncation of the expression weblog) is a discussion or informational site published on the World Wide Web and consisting of discrete entries (“posts”) typically displayed in reverse chronological order (the most recent post appears first). ~ Wikipedia
How can I start my own blog?
You can start your own blog within a few hours. You can either set up your own blog after you purchase a hosting account or you can reach out to the folks at WP Anchor who will help you set up your blog for Free.
I’m not tech-savvy. Can I blog?
I started with no computer background myself and taught myself along the way. There are so many easy to follow video tutorials on sites like YouTube where you can learn how to start publishing posts and maintain your website. As for the few technical aspects of setting up websites and tweaks you can always hire professionals from Fiverr at affordable price.
What is the cost to run a self-hosted blog?
It depends on a few things like the Hosting provider you choose. The design you use to define the look and feel of your blog. Like anything, there is quite a bit of work required and the costs will most likely increase as your blogs grows larger. To start off, here are some expenses you can expect to incur as a blogger.
Web Hosting – BlueHost – (Recommended by WordPress itself) – $3.49/ month (includes a free domain otherwise $11 approx) Usually paid annually.
StudioPress Themes for WordPress – Theme + Genesis Framework – $99.95 (One time expenses)
Fiverr – $20 (One time expenses for logo or banner designs)
What blogging platform should I Choose? Why don’t you recommend using a free service like Blogger or WordPress.com?
WordPress is the most preferred platform when it comes to blogging. While there are quite a few platforms for you to choose from none of them come with the expansion options that is made available by the WordPress community. Blogger and WordPress.com are usually offered as a sub-domain, meaning yourblogname.wordpress.com. With WordPress.org, you are able to run a self hosted and managed blog with customization options available at your fingertips.
Who are you and why should I listen to you?
I’ve been a social media analyst at Hewlett-Packard and have built several blogs and sold them and made thousands of dollars from them. You are in no way obligated to listen to me. Its your free will and you have the right to make the right choice.
How do you find time to blog?
While I had a regular day job, I would spend about 3 hours a day post my daily work routine. So that is 8 hours day job + 3 hours of work at home blogging. I just think of it something that makes me more than every other individual working from 9-6. Inspiration and motivation is something that constantly keeps me going to achieve something greater.
How much time should I spend Blogging?
When I started off blogging, it was more off a part time activity and spent no more than 3 hours blogging daily. Today, I’ve taken it up as a full time job so I would say its more of a 9-6 job.
I need a tool for ________ . What options do I have?
You can always take a look at my blogging toolbox to see what I use to manage my blogging activity on a day to day basis.
Commonly used Terms in Blogging
What is a Niche market?
A niche market is the subset of the market on which a specific product is focused. ~ Wikipedia
What does bounce rate mean?
The percentage of visitors to a particular website who navigate away from the site after viewing only one page.
What is SEO?
Search engine optimization (SEO) is the process of affecting the visibility of a website or a web page in a search engine’s “natural” or un-paid (“organic”) search results.
What does it mean to subscribe?
Arrange to receive something, typically a publication, regularly by paying in advance. Bloggers usually offer free subscription.
What is Content Scraper?
Scraper means someone who steals others content either automatically using some software or manually.
What is keyword density?
Keyword density is a measure of the number of repetitions of a keyword in a post. For example, if your post has 10% keyword density for word “foodie” and it 100 words long, it means that it contains 10 instances of word “foodie”.
Blogging as a source of Income
Do people really make money from blogging?
I’ve been blogging for about 7 years and have made 1000’s of dollars just from monetization with Advertisements and Affiliates. I cannot speak for other bloggers but I can sure say that I’ve made money.
Is making money from blogging legitimate?
There are always people out there to scam others into making a living. The best recommendation that I have is to get books by popular bloggers and learn from them than purchasing any make money quick schemes.
How do people make money blogging?
There are 1001 ways to make money by blogging. Advertisement, affiliate marketing, prodcuts and services are some of the most popular ways bloggers make money.
How long does it take to make money as a blogger?
When I started blogging in 2007 it took me about 3 months to make my first $100 and about a year to make $500+. There are loads of bloggers who claim much quicker and much longer rate of return depending on various factors.
Social Media Jargon
What is Social Amplification?
“Social amplification is the “X” reach that a content, product or brand receives on the social web. Social amplification can be achieved through paid amplification and/or organic amplification (viral).” ~ Broke Bloke
301 Redirect – A 301 redirect is performed when you need to change the URL of a page shown in search engine results. The best way to ensure that users and search engines are directed to the correct page is by setting a 301 status code that a page has permanently moved to a new location.
Example – current home page http://example.com/
Setting a permanent 301 redirect to point users and search engines to http://home.example.com when example.com is entered in the url window or search for in Google.
404 Error – A 404 Error or a Not Found error message is a HTTP standard response code indicating that the page requested was able to communicate with the server, but the server could not find the page that was requested.
Algorithm – An algorithm is an effective method of expressing a list of well-defined instructions for calculating an action. Starting from an initial state and initial input the instructions describe a computation that, when executed, proceeds through a number of well-defined states, eventually producing “output” and terminating at a final ending state.
ALT Text – The alt text attribute is commonly used in HTML and XHTML documents to specify alternative text (alt text) that is to be displayed or rendered when the element to which it is applied cannot be displayed or rendered.
Bounce rate – Bounce rate is the number of visits that go only one page before exiting a site. There are a number of factors that contribute to your bounce rate. For example, visitors might leave your site from the entrance page if there are site design or usability issues.
Canonical URL – A canonical page is the preferred version of a set of pages with highly similar content. It’s common for a site to have several pages listing the same set of products. For example, one page might display products sorted in alphabetical order, while other pages display the same products listed by price or by rating. Canonical URL is a way to tell Google that these pages have the same content, we may index only one version for our search results.
Click-through-rate (CTR) – Click-through rate (CTR) is a way of measuring the success of an online advertising campaign for a particular website or blog, banner clicks, URL clicks, as well as the effectiveness of an email campaign by the number of users that clicked on a specific link.
Impressions – An impression in the context of online advertising is a measure of the number of times a web page is displayed, whether it is clicked on or not does not really matter. Each time a web page displays to the viewer it is counted as one impression.
Meta descriptions, Meta Tags, Meta Title – Meta meaning the properly for each web element of your article page. HTML allows you to define custom descriptions, tags and titles to your article page. This is a huge benefit for SEO, while it does not make any difference to the viewer of your article.
Nofollow Noindex – This is the section that tells search engines like Google to index the webpages that you create. The no follow section tells search engines weather or not to follow a certain link or a certain type of link.
SERP – Search Engine Results Page (SERP), is the listing of web pages returned by a search engine in response to a keyword query. This snipped of the post title, url and description is what is called a SERP.
PageRank – PageRank is a way Google determines the importance of a web page. It’s one of many factors used to determine which pages appear in search results. PageRank is basically weightage given to pages based on various criteria’s like no of backlinks, mentions, social shares and so on.
Cloaking – Cloaking is a search engine optimization (SEO) technique in which the content presented to the search engine spider is different from that presented to the user. It’s the way of cloaking one URL with another or simply redirecting.
Doorway – Doorway or Doorway pages are web pages that are created for spamdexing. This is for spamming the index of a search engine by inserting results for particular phrases. This is quite commonly used technique by spammers and most bloggers will not need to worry about.
Latent Semantic Indexing (LSI) – This means that the search engines index commonly associated groups of words in a document. SEOs refer to these same groups of words as “Long Tail Searches”. The majority of searches consist of three or more words strung together.